Buying products from black owned businesses can create anxiety for people that are used to big box retail brands. Customers are accustomed to competitive prices, frequent discounts, easy returns and ample inventory.
Small retail brands struggle with many of these expectations for a variety of reasons. Unfortunately, small brands are being ignored because consumers have anxiety and prefer the comfort of Amazon, Target or Walmart.
In an effort to bridge the gap, we’ve created BlackCents, a “curated” online marketplace of black-owned products that are sold on Amazon. As customers become familiar with the products, they’re welcome to purchase the products directly from the brand's website.
Feel free to submit new products here.